Specialist, Retail Marketing, Disney Consumer Products
- Singapore
- Permanent
- Full-time
- Contribute ideas and insights to improve campaign effectiveness and elevate retail experience for consumers
- Support the planning and execution of assigned marketing and retail campaigns in collaboration with the Marketing and Category Teams.
- Assist in implementing campaign elements in accordance with Disney’s brand guidelines and standards.
- Coordinate logistics, asset delivery, and vendor timelines to ensure smooth campaign rollout.
- Help monitor and track campaign progress, capturing learnings and suggesting improvements.
- Assist in the rollout of marketing programs for key Disney franchises and support campaigns with focus licensees.
- Build and maintain productive working relationships with key licensees and retail partners
- Coordinate with external agencies and vendors to ensure timely delivery of campaign assets and event materials.
- Track execution across channels (retail, online, on-ground) and gather feedback to report on campaign performance.
- Liase with regional marketing , creative, legal and product teams to align campaign execution and approvals
- Review marketing materials to ensure proper use of Disney intellectual property (IP) in line with brand guidelines.
- Coordinate with licensees and internal teams to provide feedback or recommend improvements to marketing assets.
- Help maintain brand consistency across touchpoints and collate references or best practices for future use.
- Assist in preparing campaign budget estimates and tracking actual spend against plans.
- Work with the team to ensure cost-effective solutions across marketing activities.
- Process purchase orders, invoices, and related documentation.
- 2–4 years of relevant marketing experience, preferably in consumer products, retail, or digital marketing.
- Familiarity with the retail landscape in Singapore and an interest in working with licensees, retailers, or brand partners.
- Experience in digital marketing and social media platforms is a plus.
- Strong project coordination and organizational skills with an ability to manage multiple priorities.
- Excellent verbal and written communication skills.
- Proficiency in Microsoft Office (PowerPoint, Excel, Word); experience with Adobe Creative Suite is a bonus.
- Positive attitude, self-starter, and a strong team player with attention to detail and a passion for retail and entertainment brands.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.