Regional Campaign Strategy Manager

Traveloka

  • Singapore
  • Permanent
  • Full-time
  • 9 days ago
It's fun to work in a company where people truly BELIEVE in what they're doing!Job DescriptionKey ResponsibilitiesRegional Campaign Strategy & Execution: Lead the end-to-end planning, coordination, and delivery of integrated regional campaigns that align with business objectives and ensure impactful results across markets.PMO Ownership for Strategic Initiatives: Act as central PMO lead for cross-functional regional initiatives, including initiatives that enhance the end-to-end customer experience and drive transaction per visit such as in-app store merchandising.Strategic Framework Development: Design and implement frameworks for campaign planning, deal selection, budget allocation, and performance tracking. Equip local teams with toolkits and playbooks to ensure consistent execution and brand alignment.Local Market Partnership: Work closely with the local teams to adapt regional strategies for local relevance. Facilitate best practice sharing, align campaign and initiative objectives, and support market-specific execution.Performance Measurement & Reporting: Build and maintain robust tracking and analytics to evaluate campaign and initiative effectiveness. Deliver insights and strategic recommendations to senior leadership to drive continuous improvements.Innovation & Growth Initiatives: Identify growth opportunities through market and competitor analysis. Lead the design and pilot of programs and initiatives that position Traveloka as a differentiated brand in the region.Requirements6+ years in campaign, growth, performance marketing and/or project management rolesTech/e-commerce experience is a plusProven success managing large-scale, multi-market campaignsBachelor's degree in Marketing, Business, or related fieldExceptional stakeholder and cross-functional collaboration skillsStrong communication and problem-solving abilitiesHighly structured, analytical and results-drivenIf you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Traveloka