Singapore Key Account Manager
Pierre Fabre
- Singapore
- Permanent
- Full-time
- Establish productive, professional relationships with key personnel in assigned customer accounts while complying with ethical rules
- Attending meetings with clients, Identifying and assessing client’s critical needs (stock, samples, promotional materials, event supports…)
- Being a point of contact to prioritize customers and resolving any issues they could encounter
- Ensuring clients motivation into the promotion of our brands to assure our leadership on the market
- Negotiate an agreement that includes compensations
- Proactively assess, clarify, and validate customer needs on an ongoing basis.
- Lead solution development efforts that best address customer needs, while coordinating the involvement of all necessary company departments
- Build an ambitious action plan to boost our brands and products (sales revenue, trade marketing, merchandising…) and participate to retailers campaigns with exclusive promotions
- Negotiate the best visibility and space for displaying our brands and new products (category management) to achieve sell-out performance
- Apply and monitor the implementation of the agreements in the points of sale (promotion, prices, assortment…)
- Work closely with the merchandising team to ensure campaigns’ flawless execution (correct implementation of promotional materials for launches, head of gondola, tester…)
- Ensure the quality of execution of the Trade Marketing Plan
- Analyze customer and market indicators
- Meet assigned targets for profitable sales volume and strategic objectives in assigned accounts
- Proactively lead a joint company strategic account planning process that develops mutual performance objectives, financial targets, and critical milestones
- Identifying short and long term growth opportunities
- Forecasting and tracking key account metrics.
- Maintaining tight budget control over expenditure.
- Communicate and transmit brand values to clients
- Master the technical knowledge related to the products to be able to convince them on consumer benefits, product efficacy and quality, and competitive advantage to develop sell out
- Carry out regular flash product trainings and sales techniques to the staff at the POS. When necessary, train new staff
- Coordinate the involvement of company personnel, including support, service, and management resources, in order to meet account performance objectives and customers’ expectations.
- Closely liaising with the marketing team about campaigns, new products launches, marketing materials requirements and production
- Monitoring the effectiveness of any activity with feedback from retailers and trade to establish efficient results of our business unit
- Be the key contact of Operational Department to ensure smooth logistic process between clients and internal supply chain (forecast, stock replenishment, samples delivery…)
- Monitor the market, competition and customers while ensuring a regular flow of information to and from the relevant teams/departments.
- Develop new business potential in new channels while respecting brands values and positioning
- Presenting business proposals to prospective clients