Branding Executive (Hotel, Exp in Creative Design)

• Ideate and execute the brand and design strategy
• Develop and manage brand collaterals for external engagements and public channels
• Assist in the development and maintenance of brand guide, ensuring consistency across all platforms and touchpoints
• Assist in ensuring brand compliance in all aspects of the operations and collaterals
• Assist in executing and ideating brand campaigns to build brand awareness
• Assist in building and maintaining customer acquisition and customer retention programmes
• Conduct research and data collection efforts to refine key target audiences and maintain relevancy of the brand

• Minimum Diploma in Marketing / Branding / Visual Communications / Graphic Design
• Minimum 3 years of marketing, advertising, graphic design or visual communications experience
• Proven experience in graphic design, particularly visual design and marketing design. Please provide project portfolios
• Proven experience in photography and photo editing software. Please provide project portfolios
• Proven experience in videography and video editing software. Please provide project portfolios
• Experience in copywriting and creative writing is a must
• Experience in using graphic design software (eg Photoshop, Canva) is a must

PersolKelly