
Global Acquisition Marketing Director
- Singapore
- Permanent
- Full-time
- Lead the global acquisition strategy for TMGM, setting vision, KPIs, and execution plans that align with the company’s growth objectives in CFD, Crypto, and FX markets.
- Directly manage and mentor the Head of Regional Acquisition and Growth (SEA) and Head of Regional Acquisition and Growth (ROW), ensuring regional strategies are aligned and high-performing.
- Oversee the planning, execution, and optimization of multi-channel acquisition campaigns, including paid search, display, retargeting, affiliate marketing, social media, partnerships, and client-owned digital channels.
- Leverage advanced analytics to monitor channel performance, optimize campaigns, and drive ROI, customer acquisition, and brand awareness globally.
- Collaborate closely with Product, Brand Marketing, CRM, and regional teams to ensure a unified approach to market expansion, campaign execution, and brand messaging.
- Develop and manage the global acquisition marketing budget, ensuring efficient allocation of resources and maximum impact.
- Build and nurture external partnerships to unlock new acquisition opportunities and drive growth in both established and emerging markets.
- Champion a culture of innovation, continuous learning, and high performance within the Acquisition Marketing team, providing ongoing training and development.
- Stay ahead of industry trends, competitor activity, and regulatory changes to inform strategy and maintain TMGM’s competitive edge.
- Bachelor’s degree in Marketing, Business, or related field (Master’s preferred).
- 8+ years of experience in digital marketing and customer acquisition, with at least 3 years in a leadership role within the online trading, fintech, or financial services sector.
- Demonstrated expertise in developing and executing global acquisition strategies across multiple digital channels.
- Strong analytical skills with experience leveraging data and analytics tools (e.g., Google Analytics) to inform decision-making and optimize performance.
- Proven ability to lead, inspire, and develop high-performing teams across regions and cultures.
- Exceptional relationship-building, communication, and stakeholder management skills.
- Deep understanding of the global CFD, Crypto, and FX markets, including regulatory and competitive landscapes.
- Experience managing significant marketing budgets and delivering against ambitious growth targets.
- Passion for TMGM’s mission, brand, and growth stage, with a drive to expand awareness and market share worldwide.
- Play a key leadership role in a fast-growing, global trading company with ambitious expansion plans.
- Work alongside industry experts and visionary leaders in a collaborative, multicultural environment.
- Shape the future of TMGM’s growth in the world’s most dynamic financial markets.