Data Analyst - Integrated Marketing Communications APAC

TikTok

  • Singapore
  • Permanent
  • Full-time
  • 23 days ago
Our Team aims to help businesses and brands unleash their creative side, connect with our audience, and drive revenue and growth. We are looking for an excellent marketer to help us listen better, be more agile and continually look for ways to deliver real value to all our stakeholders, internal and external, and across the region.Responsibilities
1.Design, build, and maintain data dashboards to track key performance metrics.
2.Perform both routine and ad hoc end-to-end analyses using large, complex datasets to support business decisions.
3.Regularly update dashboards and maintain data repositories to ensure data accuracy and accessibility.
4.Develop and deliver data reports tailored to evolving business needs.
5.Present data-driven insights clearly and compellingly to non-technical stakeholders.
6.Collaborate closely with cross-functional teams including Sales, Measurement, Product, and Local/Regional Marketing to identify analytical needs and opportunities.
7.Identify data gaps and propose solutions to improve data quality and availability.Qualifications:Minimum Qualifications
1.Bachelor's or Master's degree in Computer Science, Software Engineering, Statistics, Mathematics, or a related field.
2.Proficiency in SQL and data visualization tools such as Tableau, Data Studio, or Power BI.
3.Familiarity with Python or R for data analysis and automation.
4.Strong working knowledge of Excel for data manipulation and reporting.
5.Strong analytical thinking with a natural curiosity to explore data and uncover insights.Preferred Qualifications
- Strong understanding of digital marketing, especially the mobile, social landscape in APAC.
- Fast learner, detail-oriented and open to helping with any task.
- Ability to work independently and as a team across different departments.

TikTok