Manager Sales Development Alliance, EM

• Pre-line Management:

• Leading the scheduling and operations of pre-line activities on a seasonal basis, including vendor management and logistics support.

• Create presentations for larger-scale projects and coordinate core team communication, senior management communication and key milestone meetings

• To provide on-site support during events, including setup, registration, attendee management, and troubleshooting any issues that arise. Ensure all aspects of the event run smoothly and efficiently.
• Assist in conducting post-event evaluations, gathering feedback, and analysing the pre-lines success/and improvement areas. Help prepare reports and provide recommendations for future improvements.
• Work closely with multiple touch point of key contact, global, event staff, volunteers, and contractors. Provide support and guidance to ensure successful event execution.
• Key Account Management:

• Work closely with market sales teams to drive commercial success in Top KA
• Ensure clear and fast collaboration to support Alliance KA development within adidas
• Define required processes to support expansion and operationalize for local teams
• Identify Key Business/Growth Drivers of the assigned accounts and develop projects and activities in partnership with sales development and markets KA teams to grow/maximize our business, and to maintain and improve a profitable relationship with the accounts
• Monitor, analyse and report on the assigned Key Accounts on a regular basis to pro-actively manage all business KPIs linked to adidas Market Key Accounts

• Processes & Reporting Enhancement:

• Identify and implement process improvements to increase efficiency and effectiveness in sales operations.

• Develop and enhance reporting mechanisms to provide actionable insights and support data-driven decision-making.

• Create and maintain scorecards to track and measure sales performance against key metrics (using digital tools & power BI).

• Strategic Alignment of High-Impact Projects:

• Lead and align high-impact projects with strategic goals, including:
• Reports & Power BI
• WHS learning initiatives
• WHS playbook development
• Sales readiness programs

• Global GTM, Global WHS
• Market: EM WHS, EM Analytics, EM BU, EM CTC, EM MOPs
• Country: WHS Account Teams
• Cluster: Channels, Brand, CTC, MOPs, Demand Planning and Finance

• Key Account Management across Local or Global partners
• Experience in Project Management, including scheduling, vendor management, and logistics support
• Proven track record in overseeing project management initiatives to ensure timely and successful completion
• Commercial background in WHS/Retail
• Strong data analytics and reporting skills, with the ability to analyze and monitor sales metrics
• Experience with digital touchpoints in prior roles
• Excellent communication skills with the ability to influence stakeholders
• Collaborative mindset to align sales strategies with business goals
• Strong stakeholder management skills to build and maintain relationships with key stakeholders and the EM cluster)

• Experience in leveraging data and analytics to inform strategies
• University degree in business, finance, analytics or Sales/Marketing

• Experience in analytics and/or reporting role (commercial experience an advantage)
• Previous industry experience in Sporting Goods, Retail, Fashion, FMCG an advantage

• Strong analytical skills and critical thinking
• Strong interpersonal skills (communication, influencing, stakeholder management)
• Functional: minimum 5+ years’ experience in global sales, ideally in the sporting goods industry
• Cross-functional experience ideally with marketing / sales / finance
• Industry: sporting goods / retail / consumer goods

Adidas