Performance Executive, Social Singapore, Singapore

  • Singapore
  • Permanent
  • Full-time
  • 20 days ago
DescriptionAbout WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.comRole Summary and ImpactAs a Performance Executive, you will oversee the strategy, planning, implementation, and reporting of biddable platform (Social) and for Search Copywriting in Korean. You will also provide guidance to the team working on those brands and supporting core team to develop the business capabilities across accounts.Skills and ExperienceAt WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
In 3 Months:
  • Developed a foundational understanding of all key social platforms, with working knowledge of search platforms as an advantage.
  • Established rapport with internal stakeholders, client teams, and clients.
  • Identified initial growth opportunities for paid social within assigned accounts.
  • Built working knowledge of client business, product portfolio, and SEM campaigns.
  • Understood and begun executing Search copywriting responsibilities.
  • Provided platform support to the Performance Manager.
  • Gained a general understanding of audience behaviors and targeting strategies for each client.
In 6 Months:
  • Gained a full understanding of each brand's objectives and KPIs.
  • Implemented streamlined processes to improve reporting, campaign management, and cross-team collaboration.
  • Achieved measurable improvements in account optimizations for social campaigns.
  • Developed a solid understanding of biddable media behaviors for each client.
  • Consistently delivered zero-error monthly Search copywriting outputs.
In 12 Months:
  • Recognized as the go-to expert for the client's social campaigns.
  • Increased client adoption of additional biddable and digital services.
  • Contributed significant value to the biddable team, collaborating closely to drive positive change.
  • Elevated client understanding of strategic approaches to biddable channels, influencing long-term planning.
Responsibilities of the role:
  • Oversee the planning, implementation, and reporting of Performance across multiple accounts and markets
  • Set expectations and deliver on multiple projects concurrently
  • Hitting Performance KPIs for clients which works to prove the value of paid social, Search copies to the clients and internal teams
  • Be able to provide meaningful insights and analysis when sending reports to clients/core teams
  • Should be responsible for maintaining a forum for continuous learning and knowledge sharing
  • To have learned and trained yourself to be able to talk basic digital.
What you will need:
  • Basic understanding of all paid social, Search mechanisms and their implications - generally acquired with at least 1-2 years of progressive experience
  • Knowledge of Korean language to speak to clients/stakeholders in the Korean market as per the role requirements
  • Prior experience on multiple client's basic social implementations and optimizations
  • SEM copywriting experience (RSA Copy ads) an added advantage
  • Medium to Large budget campaign experience preferred
Life at WPP Media & BenefitsOur passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.Please read our Privacy Notice ( for more information on how we process the information you provide.While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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