
Senior Analyst, E-Commerce
- Singapore
- Permanent
- Full-time
- Research, collect and analyse retailer-reported online sales/GMV data on a quarterly basis, leveraging a wide range of source types.
- Build expertise in web traffic and app data sources to supplement company-reported data.
- Continuously monitor and ensure raw data inputs (e.g., e-receipts, clickstream, scraped data) remain mapped to Euromonitor categories and brand/owner names for publication. Alert Data Science as soon as automated mapping breaks for quick resolution.
- Work closely with contributing teams across the business (Data Science, Catalyst, Via, Industry Research, New Product) and external partners to ensure we publish to deadline.
- Identify and prioritize new online retailers for potential inclusion in Euromonitor’s coverage.
- Review and test data from internal and external sources to ensure relevance and robustness.
- Identify new sources to improve existing e-commerce data or create new data sets.
- Perform secondary/desk research to collect and review information in the public domain (e.g., company financials/presentations, data from other providers, etc.) to validate or improve our online sales estimates.
- Engage with clients to review, validate and reconcile sales estimates against client estimates. Establish good client relationships and coordinate data exchanges to acquire client’s data (e.g., retailer sell-out data) to compare against our own estimates.
- Collaborate with Syndicated Research to ensure published data is consistent with wider Passport coverage for distribution, category sizes, and company/brand shares. As a research boulder, E-Commerce data will be leveraged as a strong source for research analysts and global insight managers.
- Manipulate, extract, clean, format and deliver more detailed or granular data than is available on Passport from the underlying data pipelines allowing for accurate attribute sizing.
- Run quality control checks to identify irregularities or issues in the data, e.g., excessive spikes or drops over time that look abnormal.
- In addition to data published on Passport, perform similar quality control checks to ensure high-quality data in Custom Subscription Service deliveries.
- Develop innovative solutions to data quality issues, working in conjunction with the Product Manager and the wider E-Commerce team.
- Engage with clients confidently to speak to our methodology, data output and the insights that can be derived from it. Become a trusted partner to clients to provide a service that matches their subscription level.
- Manipulate, extract, clean, format and deliver more detailed or granular data than is available on Passport from the underlying data pipelines catering for specific client needs.
- Work with Catalyst or First Step teams to “build” more detailed estimates from underlying data pipelines, including monthly, sub-brand, SKU, or attribute-level data.
- Help build/develop custom data in new areas, including new industries, new countries or new retailers. Work with Data Engineering, Data Science, Analytics, Catalyst and others to build, refine and deliver these new datasets.
- Respond to client queries in a timely manner which meets or exceeds client expectations.
- Support in developing and maintaining client-facing materials, including methodology overviews, FAQs, Update Schedules and other supporting documentation on Passport.
- Support Consulting teams with other custom deliverables that leverage Euromonitor’s new and expanded e-commerce data set. Assist in fulfilling client needs through the entire custom research lifecycle, from discovery through delivery. Offer feedback to Consulting teams to ensure high-quality bespoke products that satisfy or exceed client expectations.
- Produce templatized or automated report analysis, such as global briefings, regional briefings, company/retailer profiles, or pan-industry country reports.
- Evolve and expand the offer to suit changing inputs, methods, and industry demand.
- Gather feedback from clients and internal experts to further develop the data offer.
- Identify new sources and methodologies and new external partners.
- Work with Data Science to explore new potential use cases and product builds from raw source data (clickstream, e-receipt, etc.).
- Propose new syndicated offers that leverage third-party sources in new ways.
- A data-savvy mindset, with advanced Excel skills and ideally experience in SQL, Tableau and/or Power BI
- High-level quantitative research and analysis skills to drive data integrity and improvements
- Strong commercial acumen and the ability to translate client needs into robust and transparently sourced data
- Experience using multi-sourced methods to build syndicated data
- Ability to work under pressure and to meet tight deadlines
- Proven ability to build consensus and work across teams
- Experience with new product development (incubators, accelerators, hackathons, etc.)
- An innovative mindset that asks the right questions of the right people at the right time
- Knowledge of e-commerce and related metrics (POS/EPOS, AOV, conversion, traffic metrics) and data sources (clickstream, web scraping, e-receipts)
- A clear communication style with the ability to translate complex concepts to non-experts, including promoting new products and methodologies
- Demonstrable knowledge of the full range of Euromonitor products including Economies and Consumers, Survey, Via (Data Cube) and Industry data is an advantage