Travel Retail - Senior/ Area Sales Manager
- Singapore
- Permanent
- Full-time
- Define mid to long-term strategy using multi-brands approach, key account management and relevant marketing / commercial levers to expand Shiseido Group Travel Retail market share in Korea.
- Lead discussions and key contact personnel for region specific / related topics.
- P& L Accountability - consolidation and review budget for the region.
- Responsible for the retail sales figures (Sell-out) and Plan/Budgets (Sell-in) for respective travel retail accounts as well as management of forecast based on sales & market trend.
- Accountable for sales results analysis (SO/SI), product assortments, product mix for respective retailers to achieve retail sales target.
- Regularly review counter inventory level ensuring out-of-stocks/low stocks item, or slow moving items are identified.
- Involve in the negotiation of terms and brands' placement with management team.
- Keep abreast of the competitors' performance, promotional mechanics, incentive programmes and other activities to be able to provide counter actions and relevant feedback to Head Office.
- Formulate promotion strategies and action plans to maintain strong relationship with travel retailers through good communications & visibility.
- Participate in pricing strategy for each account in line with brand cum retailer guidelines.
- Work closely with various internal stakeholders to meet the needs of the retailers / agents and to ensure the smooth running of the accounts.
- Ensure the image adheres to brand guidelines and monitor the merchandising, assortments and planograms are respected in the different locations.
- Provide guidance & coaching to ASM & RMs, formulating standard guideline for the region, in terms of daily operations, REX management and any other topics.
- Conduct regular sales and business reviews to evaluate BCs performance & productivity with agent.
- A recognized university Degree.
- At least 8 - 12 years of relevant working experience with proven sales record (Note: Candidates with more years of experience may be evaluated at the Senior Manager level).
- Prior experience in sales either in Cosmetics industry, or in Travel Retail will have an advantage.
- Entrepreneur spirit and sense of ownership: mature, independent, responsible and a strong team player.
- Good communication skills and highly adaptable to different cultures.
- Negotiation skills and team leader experience.
- Strong analytical and organization skills with attention to details.
- Able to prioritize numerous tasks and work under pressure and within deadlines.
- Strong command of oral and written communication skills in English and in another language.
- Strong Microsoft Office skills especially Excel and PowerPoint.
- Frequent travelling is required (approximately 30 - 40%).
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