
SEO Lead
- Singapore
- Permanent
- Full-time
- Develop localised SEO strategies tailored to specific markets (e.g., Thailand, Vietnam, South Korea), taking into account local search behaviour, regulatory considerations, and the competitive landscape.
- Lead and oversee market-specific SEO initiatives in collaboration with external SEO agencies, ensuring all efforts are strategically aligned with global marketing objectives.
- Coordinate cross-functionally with local marketing teams and external vendors to ensure consistent brand messaging, high-quality deliverables, and timely execution.
- Maintain strong communication with the Global SEO Team to align on strategic priorities, share key insights, and enhance cross-market SEO performance.
- Analyze SEO performance data (including organic traffic trends, keyword rankings, and content effectiveness) and proactively refine strategies to support business growth.
- Provide guidance to junior SEO team members on tactical execution when required, with a primary focus on strategic planning, coordination, and quality assurance rather than direct implementation.
- Minimum of 5 years of SEO experience, with at least 2 years in a leadership or supervisory role.
- Strong understanding of SEO differences across markets, with the ability to localize and adapt strategies accordingly. Experience in Thailand, Vietnam, South Korea SEO would be highly preferred?
- Proven track record of agency management, including briefing, quality control, and performance evaluation.
- Proven track record of driving organic traffic growth and achieving SEO KPIs.
- Excellent analytical skills with a focus on data-driven decision-making.
- Strong communication and presentation skills, capable of conveying complex concepts to non-technical stakeholders.
- Experience in the financial services or trading industry is a plus.
- Proficiency in both English and an additional regional language is preferred.
- Growth Opportunities - We value your growth as much as we do ours, so we include educational and career growth opportunities at every level.
- People-First Values -We believe building a great company happens by hiring great people. Our employees' job satisfaction always comes first.
- Shared Success - We offer revenue share opportunities for the right people, allowing our employees to share in company success.
- Worldwide Team - Our worldwide team means you'll work with others from all over the globe and gain international experience.