Marketing Intern (6 Months)
The Closet Lover
- Singapore
- Contract
- Full-time
● Ideate and execute campaign and marketing initiatives across the entire customer funnel, from awareness to conversion to retention, with the key KPI of driving revenue and engagement
● Curate suitable social media content to optimise outreach and engagement on the relevant platforms.
● Explore alternative platforms that could potentially be viable for the brand to engage with our community and to improve brand presence.
● Craft personalised experience initiatives on our website● Conceptualise and set up enhancements to our customers' shopping experience, including AB testing variables, learning and improving implementation.
● Drive our content marketing strategy and efforts across all our touch points to drive engagement and conversions, including website, social media and email.
● Collaborate with the graphics team to create compelling visuals that align with our brand, enhancing our digital and offline visuals
● Improve our content marketing strategy across our social channels, including content creation and publishing
● Assist to put together and present performance reports. Run regular analysis on key metrics, and proactively identify opportunities for revenue and engagement optimisation
● Assist in planning & executing events and content shoots where necessaryRequirements:We'd love to hear from you if:● Fashion excites you!
● You are naturally curious, and hungry to learn about new platforms, trends and skills.
● You are responsible, dedicated, independent, positive and collaborative.
● You want to be part of a team that's building a brand of tomorrow, one that's obsessed with the customer and providing the best-in-class experience.
● You are keen to drive change and love it! TCL is always changing, always growing, always improving, and we need like-minded individuals onboard.
● You are a critical thinker - quick on your feet and are always coming up with solutions on the go for any problem you meet with.● You are a self-starter, proactive and extremely hands-on. You're willing and able to manage both the conceptualisation and execution from start to finish.
● You are not afraid and actually thrive in a fast-paced environment, and are excited to learn and take on new challenges daily.
● You are passionate about and personally up to date on the e-commerce and digital marketing landscape and emerging trends.
● Plus point: You've had experience with the management and execution of Google Ads, Facebook Ads and Shopping AdsBenefits:As a member of the TCL family, we take care your shopping therapy needs!You'll have access to:
- Early launch access for new arrivals
- Employee discounts