Marketing Specialist
Razer
- Singapore
- Permanent
- Full-time
- Support marketing activities mainly in Japan.
- Coordinate marketing campaigns in Japan in collaboration with the global marketing team.
- Initiate programs and campaigns aimed at educating Japanese users about Razer Gold.
- Support the delivery of end-to-end brand and marketing campaigns.
- Translate marketing materials between Japanese and English (including home page, promotion pages, press releases, external proposal documentations, etc.)
- Familiarity with web tools (CMS, admin console, JIRA, Google Analytics, etc.) is a plus. Training will be provided for enthusiastic fast learners with no experience.
- Manage Razer Gold Japan's official SNS account e.g. Twitter and any other official accounts.
- Provide weekly reports of marketing calendar and activities, comparing target outcomes to actual achievements.
- Execute marketing events, including Japanese marketing copywriting, content publishing, social media copywriting and checking, marketing exposure tracking, and result clipping.
- Assist with regional marketing activities such as applying virtual prizes, sending out rewards or gifts, and other marketing promotion details,
- Coordinate with the global marketing team and execute requirements such as marketing promotion localization and content publishment, new game onboarding, feedback clipping and etc.
- Collaborate with relevant marketing and creative teams on the creation of marketing assets and back-end operations setup, and ensuring that visual and product communications adhere to Razer Inc.’s global design standards.
- Proficient in English (necessary for communication within the team).
- Preferably a native Japanese speaker (to cover Japanese platforms and collaborate with Japanese partners).
- Strong skills in Microsoft Office applications (Excel, Word, PowerPoint, etc.).
- Familiarity with digital consumer platforms and e-wallet marketing trends.
- Can-do attitude and assertiveness.
- Self-motivated with a passion for social media management.
- Ability to work across time zones and cultures.
- If you have experience in copywriting or design, it will be an added advantage.