Social Media Executive (Insurance, Meta Business Suite)

• Independently lead the planning and execution of content and social media strategies, ensuring alignment with brand identity and business goals.
• Develop compelling written and visual content across various channels, including social media, email campaigns, press releases, and promotional materials.
• Analyze engagement data and campaign metrics to evaluate effectiveness and continuously improve marketing efforts.
• Contribute to overall brand growth by staying up to date with digital trends, SEO best practices, and audience behaviour insights.

• Degree in Marketing or equivalent.
• A least 3 years of experience in managing social media platforms, designing content, coordinating with media, and stakeholder communications.
• Proficient in using content creation software including Photoshop, Illustrator, and CapCut, as well as social media management tools like Meta Business Suite.
• Strong knowledge of copywriting, content creation, visual design, and video editing.

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